Product
Why we don't sell you AI translations
You connect your own provider keys and pay your provider. No monthly allowance, no margin on top, and no surprise when the credits run out.
The obvious way to sell AI features is to buy tokens wholesale, bundle a monthly allowance into each plan, and charge for more. We tried that shape on paper and didn't like what it did to the product.
An allowance makes the software argue with the newsroom. You're mid-way through a heavy news week, you hit the cap, and the tool that was saving you time starts asking you to upgrade. Worse, the number has to be conservative enough to protect our margin, which means it's lower than what you'd actually use.
So you bring the keys
In Integrations there's an AI Router. You add a key from whichever provider you already have an account with — Groq, Gemini, OpenRouter, OpenAI, Claude — and translations run on it. You pay your provider directly, at their price, and you translate as much as that key allows.
- Add more than one key and the router rotates across them, so one provider being slow or out of credit doesn't stop the desk.
- No monthly allowance to track, and nothing to upgrade mid-week.
- You can see what each provider is doing and turn one off without touching the others.
The honest trade-off
This asks more of you at setup. Somebody has to create an account with a provider and paste a key, which is five minutes of work we could have hidden. In exchange you get no middleman on a per-word cost, and a limit set by your budget instead of our pricing page.